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Case Study staff parking

AMES Australia and DIVVY: A Case Study in Managing Complex Parking Requirements

30- 32 Prospect Street, Box Hill, VIC | DIVVY Parking

One location, two car parks with several very different functions – DIVVY’s smart parking management solutions take care of them all.

Client: AMES Australia

Property: 30-32 Prospect Street, Box Hill, Victoria

At 30-32 Prospect Street, in the heart of Box Hill’s up-and-coming business district, is the local branch of Australian training and settlement agency, AMES Australia. The building is also home to the Inner Eastern Melbourne branch of The Orange Door, a government-backed network that provides help for people experiencing family violence. DIVVY manages two car parks at Prospect Street – one for each group.

Getting the most out of a multipurpose car park

The AMES Australia Box Hill car park plays two roles – to provide parking for AMES Australia staff and fleet vehicles as well as paid public parking. When DIVVY took over the management of the car park in February 2023, the first step was to install boom gates.

The previous parking operator had been running a ‘pay and display’ public parking system in the car park, which was difficult to manage effectively in such a busy area where parking is hard to come by.

How to manage staff parking plus pre-booked and casual public parking in the same car park

Now, AMES Australia enjoys ultimate flexibility when it comes to their staff and fleet parking, thanks to the DIVVY staff parking management solution. AMES Australia groups its employees for parking purposes, allowing them to manage different levels of parking access quickly and easily. Members of one group book and pay for their onsite parking via the DIVVY app, while fleet cars have permanent parking access.  

At the same time, DIVVY has made the management of the paid public parking at 30-32 Prospect Street more efficient and effective. Drivers can pre-book their parking via the DIVVY app or website, or they can take advantage of DIVVY’s Drive Up casual parking system.

Thanks to DIVVY’s push button technology, AMES Australia staff and pre-booked public parkers enjoy a ‘windows up’ parking experience. When drivers with a parking booking approach the car park entrance, they only need to tap a button in the DIVVY app on their phone to open the boom gate and enter the car park. Geolocation technology limits the push button function to drivers with a booking, and only when the driver is within close range of the car park.

Drivers without a booking can park at 30-32 Prospect Street with DIVVY’s Drive Up. They just tap their credit card, Apple Pay or Samsung Pay at the boom gate to gain entry. When it’s time to leave, another tap with the same payment method at the car park exit opens the boom gate, and they’re on their way. 30-32 Prospect Street is the first car park in Victoria to feature DIVVY’s Drive Up.

Convenient public parking in bustling Box Hill

Set just behind Box Hill’s main thoroughfare, Whitehorse Road, AMES Australia’s car park is perfectly positioned for employees from local workplaces, commuters catching the train from Box Hill Station, visitors and employees of Box Hill Central shopping centre, Box Hill Hospital or Epworth Eastern Hospital, and students and staff from the Box Hill Institute. It’s also an excellent overnight parking option for residents of local apartment buildings, given the lack of street parking in the area.

Putting safety and security at the forefront

Family support and safety hub The Orange Door also has a car park at 30-32 Prospect Street. In contrast to AMES Australia’s public car park, this car park is used only by The Orange Door’s staff and clients. Given the sensitive nature of the important work The Orange Door does, safety and privacy are paramount.

The Orange Door uses DIVVY’s Premium Pass Parking feature to ensure that only their staff and authorised visitors – and no one else – can access parking in their car park.

The Orange Door’s staff and visitors book their parking space via the DIVVY app or website, but the Premium Pass Parking feature means that they are the only ones who can do so because the parking is only visible and bookable for The Orange Door’s authorised clients.

This functionality allows The Orange Door to manage staff and visitor parking conveniently and efficiently while upholding the privacy and security levels their business and visitors need.

Clayton Abraham, Senior Facilities Manager for AMES Australia, says,

“The old pay-and-display parking system just wasn’t working for us in our Prospect Street car park. DIVVY’s versatile system, which offers both pre-booked and casual parking, gives us the flexibility we need in our car park while still ensuring parkers are paying correctly for their parking and not overstaying the time they’ve paid for. Meanwhile, the adaptability of the DIVVY staff parking management product allows our tenants, The Orange Door, to manage their client and visitor parking safely, securely, and easily.”

How can we help you with your parking?

Does your business have a mixed staff and public car park that’s crying out for efficient management? Or perhaps your car park is used by several tenants with different parking requirements. We can help you with versatile and adaptable parking management solutions to solve all your parking problems. Get in touch with our sales staff today.

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News

The latest from CEO Grant Fowler: March 2021

DIVVY Parking's CEO, Grant Fowler

If 2020 was a bumpy road, 2021 is shaping up to be the highway leading towards better days. Here in Australia, we continue to handle the coronavirus threat remarkably well. Our vaccination campaign is underway, consumer confidence is bouncing back and economic predictions are looking good.

The pandemic hastened the uptake of experience-enhancing and margin-increasing property technology or proptech, among the Australian property industry. The Property Council of Australia surveyed 216 industry professionals in November and found that 55 per cent are enhancing their existing technology systems in response to COVID, and 27 percent are investing in new systems.

You can read more about DIVVY’s latest proptech products, Drive-Up and Check-In, in this update.

Drive Up with DIVVY

We’ve all had days where we’ve forgotten to pre-book our parking. That’s why we launched Drive Up casual parking. It’s everything our customers love about parking with DIVVY – cashless, ticketless, contactless and above all, easy – but without the need to book in advance.

We partnered with Enacon Parking to install Drive Up at their Bella Vista car park in December. It’s a busy open-air site next to Norwest Private Hospital and CircaRetail Shopping Centre.

We’ve had great success with two Drive Up products at the site, starting with Pay on Entry, where visitors are charged a set all-day rate as they enter the car park. Pay on Exit is now installed at the site, charging drivers at the car park exit a fee based on the duration of their stay.

DIVVY Drive Up replaces a pull-ticket and cash payment system at the Bella Vista site, and is already saving Enacon five hours of cash collection, ticket refill and maintenance labour per week, not to mention the cost of the paper tickets.

Drive Up is coming to more locations across Sydney soon, so keep your eye out for DIVVY Drive Up parking near you.

Parking is the hot ticket in 2021

Have you seen our fresh new website?

Many people have returned to workplaces after spending most of last year working from home, and lots of them are avoiding public transport and looking for parking instead.

Our new website was launched at just the right time in October last year. In the first two months of 2021, our website traffic and user sign ups have been at record levels, with site traffic up more than 100 per cent at the same time last year.

Check out the new staff parking case studies or technology page for yourself!

Check In with DIVVY

As Australia adjusts to the latest version of the new COVID normal, we’re evolving our proptech too. Our Queuing and Contact Tracing platform was designed to last year to help businesses (including Woolworths) communicate to customers their busiest periods and days and in-store wait times.

Now we’re developing Check In, a visitor management solution using DIVVY QR code technology to check visitors or staff into a business’s premises. Check In can be used for contact tracing purposes, or to maintain a record of personnel on site at any given time, and is designed to meet the needs of the business now and into the future.

Get the most out of your staff parking

Find out how the TOGA Group reduced their overheads while supporting their staff through the pandemic with DIVVY Enterprise’s staff parking management system.

Contact Us

The DIVVY team is always here to help. For more information, please contact Kat Fowler, DIVVY’s Marketing and Communications Manager at kat@divvy.com.au.  

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News

Case Study: DIVVY and Enacon Parking

Enacon Parkings empty car parking space

Since 2016 DIVVY has partnered with Enacon Parking to manage all pre-booked parking across their portfolio of diverse Sydney carparks. Today, DIVVY handles on average 1,851 parking transactions for Enacon every month.

Enacon Parking is a wholly owned subsidiary of Mulpha Australia, one of Australia’s most experienced real estate investors. In operation since 1979, Enacon is responsible for developing and operating Mulpha Australia’s parking facilities.

DIVVY pre-book parking is in operation at Enacon’s multistorey carpark at 2 Cathedral Street, Sydney, their hospital-adjacent open air carpark in Bella Vista, their valet parking at the Intercontinental Hotel Sydney and their hotel carpark at the Novotel Darling Harbour. Each one of these sites offers a completely different parking experience, but DIVVY pre-book parking works successfully across them all.

DIVVY pre-book parking system or access control device

The DIVVY pre-book parking system allows parkers to select from hourly, daily or monthly parking options via the DIVVY app or website. The system manages payment and parkers then receive a QR code to their phone. The QR code is read by DIVVY’s market-leading access controllers at the carpark’s entrance and exit to allow access and egress.

DIVVY’s pre-book parking system has come into its own during the COVID pandemic. The cashless, contactless system offers peace of mind for drivers still moving around their communities but wanting to limit their risk. Commuters can avoid public transport with a pre-booked DIVVY car park that doesn’t require them to handle cash, pull parking tickets, use payment machines or touch any shared surfaces at all.

Matt Ormiston, General Manager of Enacon Parking, says,

“Since 2016, Enacon has depended on DIVVY to provide and manage a complete end-to-end pre-book car parking service across our Sydney carparks.

We know we can rely on DIVVY to market our carparks effectively, manage all pre-book customer transactions, and remit payments to us every month.

Their 24/7 customer care team handle any issues that arise, and all system and access controller maintenance is taken care of. The real time data and reporting that the DIVVY system generates provides invaluable insights into carpark usage. Enacon is happy to recommend DIVVY to other businesses looking to improve their parking systems.”

For more information, please contact our team at sales@divvy.com.au.

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News

How DIVVY Enterprise can generate revenue for your business

Park your car at allotted car parking bay

DIVVY Enterprise is helping businesses across Australia manage their staff parking with maximum efficiency and minimum fuss. Discover how it can also provide your business with an effortless new revenue stream.

Is your carpark always half full? Once the DIVVY Enterprise parking system has streamlined the management of your business’s car parking, it can become apparent that your parking assets are in excess of your requirements. DIVVY Enterprise offers the opportunity to list excess car parking spaces on the DIVVY Marketplace. When parking spaces are listed on DIVVY Marketplace, they become available for booking by others outside your existing parking pool – at a price.

DIVVY Enterprise gives you the control to set the parking product and the rate charged, and the car parking space instantly becomes available to be booked on the DIVVY app. It’s an effortless new revenue source.

Importantly, DIVVY Enterprise offers the utmost in security by allowing you to control who has access to your valuable car parking inventory and when. The Premium Pass options allow you to exercise discretion around who can access the parking spaces you list on DIVVY Marketplace. Choose to open your car parking bays to be booked only by specific people or groups, or all DIVVY users.

For example, businesses may choose to make their car parking spaces available only to other tenants in their building, thus eliminating building access issues. Or they might choose to open the parking spaces to all the existing employees of your business, allowing the entire workforce beyond the current parkers to park onsite at a price.

Alternatively, you can choose to make your car parking bays bookable by all of DIVVY’s 65,000 Australian users for maximum revenue generation opportunities. You set the available times, whether it be weekdays only, or weekends, or specific dayparts or for special events. You control precisely when the parking spaces are available for booking, and by whom they can be booked.

Listing your car parking spaces on DIVVY Marketplace does not mean additional work for you and your team. Thanks to the DIVVY app and DIVVY’s state-of-the-art access controller technology, DIVVY Enterprise offers a seamless parking experience for both car park operators and drivers.

The DIVVY Enterprise real time system integrates bookings, payments and access into one seamless inventory management platform. Not only does the DIVVY Enterprise system save car parking managers and administrators time and hassle, but drivers too. Drivers book and pay for their parking via the DIVVY app and access the carpark using QR code or personalised pin code technology, enjoying an easy, frictionless car parking experience.

Should troubleshooting be required, DIVVY offers support to all parkers and businesses 24 hours a day, seven days a week, 365 days a year via phone, live chat and email. DIVVY customer support staff have access to operate boom gates and roller doors, meaning real solutions for parkers and saving property and facilities teams time and effort.

For further information about how DIVVY Enterprise can help your business generate new revenue from your existing car parking assets, please contact Kat Fowler, DIVVY’s Marketing and Communications Manager at kat@divvy.com.au.  

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News

Australian parking technology is gaining interest overseas

Driving a car through Sydney harbour Bridge

The largest parking organisations operating in Australia today are foreign-owned entities. In contrast, DIVVY is 100% Australian owned.

As an Australian business, DIVVY is making a positive contribution to Australia’s urban communities by providing smarter parking solutions, and to the country’s economic development and prosperity too.

Most of DIVVY employees are based in Australia, which means Australian jobs, but it also has another very significant implication – the development of Australian-owned world first technology. DIVVY is unique in the Australian parking landscape in its focus on the in-house development and creation of new technology and is constantly developing innovative new technologies. These include the award-winning DIVVY access control devices, the DIVVY payment solution and the new parking aggregator – Justbooked.

The Australian Trade and Investment Commission (Austrade) is lending support to DIVVY’s vision to export its market -leading technology to the world. Austrade is Australia’s lead government agency for international trade promotion and investment attraction and their Smart Cities initiative is behind DIVVY as it takes its technology to the global marketplace.

DIVVY is receiving interest in European markets, with parking technology companies looking to DIVVY to offer an alternative Smart Cities focused solution for their parking needs. DIVVY access control equipment is an inexpensive solution with little impact on capital works budgets and easy for any electrical contractor to install. DIVVY’s parking solution is attractive to the leaders in the parking and property industry, not just in Australia but globally.

DIVVY is actively engaged in partnership discussions with parking equipment suppliers and parking operators in several European cities including Prague, Vilnius, Cluj and Riga. Of special interest is the work that DIVVY is doing in the IoT space, which to date, has had little impact on the parking industry but is critical to the integration of bookable assets in the Smart Cities environment.

The contribution of Australian owned and operated DIVVY to both smarter cities and local economic growth is clear, both now and into the future. Watch this space!

For further information, please contact Kat Fowler, DIVVY’s Marketing and Communications Manager at kat@divvy.com.au.

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Case Study staff parking

Making parking simple for GenesisCare

Genesis Care office in Sydney

Leading healthcare group GenesisCare are focused on supporting their staff in their important purpose: designing innovative treatments and care for people with cancer, heart disease and sleep disorders. They are improving the small details, like parking, to enable their people to concentrate on their vital work. That’s why they chose DIVVY Technology to manage the staff parking at their Australian national office – when elements like parking are simple and seamless, people are free to focus on what is important.

When Dexus rolled out DIVVY’s parking management system at their property The Mill at Alexandria in June, GenesisCare also came onboard with DIVVY. GenesisCare’s Australian national office comprises of the largest tenancy at The Mill, with 55 of the property’s 130 parking bays on their lease. Dissatisfied with the user experience of their previous parking management system, GenesisCare are now using the DIVVY Enterprise system to manage all their staff parking needs.

DIVVY Enterprise’s additional features include ‘Free Up My Space’, whereby employees with assigned car spaces can free up their space for others to book when it is not in use, and ‘Book on Behalf’, allowing parking to be booked for visitors or other employees. DIVVY Enterprise also makes it possible for companies to charge their staff for parking, managing the entire process from booking to payment. 

Property & Facilities Manager at GenesisCare, Hoani Tainui said:

“The ease and simplicity of the DIVVY user experience is what initially attracted us to the system. As an organisation, we are undergoing a period of rapid growth, so it is absolutely imperative that we get the right systems and processes in place at our head office in Alexandria.”

GenesisCare are the first Dexus tenant to implement the DIVVY Enterprise system for staff parking management.

For further information, please contact Kat Fowler, DIVVY’s Marketing and Communications Manager at kat@divvy.com.au

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News

Smarter Parking Report released with The NRMA

NRMA Smarter Parking Report - Case Reform


Several buildings located across some of Sydney’s busiest suburbs are utilising less than one-third of available parking spaces, while up to thirty percent of traffic in congested areas is looking for parking spaces, according to a new report released by the NRMA and DIVVY.

The Smarter Parking Report, released to coincide with the Roads Australia Transport Summit, details the parking problems plaguing Australian cities and highlights the huge imbalance between parking supply and demand.

Currently, the average casual daily parking rate in Sydney is $70.85, compared with $18.21 in Canberra and $22.29 in Adelaide.

With even some of the largest institutional owners of car spaces forced to leave parking assets dormant – often due to restrictions and regulations – the NRMA and DIVVY looked at parking utilisation rates across seven Sydney buildings and found those that forbid public access had significantly lower utilisation rates than those that allowed parking non-tenants.

One building in Walker Street, North Sydney had just 32 per cents of spaces used, a Harris Street, Pyrmont lot had 74 per cent utilisation while a Clarence Street building had 20 per cent of spaces left vacant.

By contrast, the remaining four buildings audited across the Sydney and Parramatta CBDs that allowed public access all saw utilisation rates between 90-97 per cent.

Globally, Australia has some of the lowest ratios of car spaces to workers. The Sydney and Melbourne CBDs have just 12.2 and 14.2 spaces for ever 100 workers.

NRMA CEO Rohan Lund said; Members were frustrated with parking options and exorbitant costs in metropolitan areas right across Australia.

“NRMA research shows 44 per cent of drivers have returned home because they couldn’t find a parking spaces,” Mr Lund said.

“When two out of every five Members we survey tell us they are now often avoiding specific locations because of parking, we know access to parking is having an adverse effect on the economy, particularly small businesses who rely on accessibility.

“We now need to start thinking outside the square when it comes to solving our parking issues. We must find innovative ways to unlock more of the spaces that lie dormant every day, improve the last-mile for workers through commuter car parks and use available technologies to move toward smart cities.”

DIVVY CEO Grant Fowler said:

“Empty parking spaces represented the huge untapped potential for both businesses and frustrated drivers, helping to address Sydney’s parking shortage and opening an additional revenue stream for businesses.

“We know that up to 30 percent of the traffic in metropolitan areas is cruising for a parking space. Taking more of the parking volume off the street allows cities to move more freely,”

“Using technology such as DIVVY, businesses can become aware of the possibilities that now exist and parking assets no longer need to sit unused.”

“There are thousands of parking spaces that lie dormant every day and just as many drivers who are in search of a parking space. Businesses, along with all levels of government need to adjust their policies and planning so more of these spaces can open up for public use.”

Read the Smarter Parking Report Here or see what our partners at the NRMA have to say

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Case Study staff parking

How DIVVY Enterprise helped Downer Group with smarter, better parking

Downer Group Office

The closure of the local train stations presented a challenge for Downer Group’s Sydney head office – but DIVVY Technology product provided the perfect solution.

Downer’s head office, located in North Ryde, is home to more than 800 employees, with 40% of it’s workforce commuting by train. When it was announced that the Macquarie Park and North Ryde train stations would close temporarily for the Sydney Metro Northwest rail link construction, Downer’s management team immediately recognised the problem this would create for their employees. They needed to keep morale high and ensure employee retention in the face of this challenge, and DIVVY Enterprise’s new market-first ‘Free Up My Space’ feature was the clever, flexible solution they were looking for.

Implemented from the first day of the rail line closure, the DIVVY Enterprise feature ‘Free Up My Space’ allows Downer employees with assigned car spaces to free up their space for others to book. With only a third of employees having assigned car spaces, the DIVVY solution has opened up a new way to get to work for the rest of the workforce.

In the initial stage of operation on average 40-60 spaces (of the company’s 360 spaces) were freed up and booked each day. With parking such a highly prized asset in North Ryde, and never more so than after the rail closure, making parking available to more employees has had a huge impact on morale at Downer.

The benefits of DIVVY Enterprise go even further. Downer have been able to eliminate physical access cards for their car park, with DIVVY providing precise real-time reporting on who is entering and exiting the car park. In the initial stage of operation, DIVVY’s 24/7, 365-days customer and tech support solved 100% of Downer’s queries within 24 hours. This all means reduced administration and maximum efficiency for Downer.

Derek Yen, Head of Procurement, Property and Security at Downer said,

“We are delighted to partner with DIVVY to deliver a better experience for our employees and help take the hassle out of parking.

Through DIVVY we’re able to optimise our car park by driving higher utilisation whilst offering our people a more flexible parking option.

Prior to installing DIVVY’s technology, we managed our parking manually, so it has been a real time saver. This means our teams and people can easily allocate, book and free up spaces in real-time, supporting flexible work options.”

Downer Group are now reviewing DIVVY Enterprise for their remaining offices nationwide.

For further information on this, please contact our sales team at sales@divvy.com.au